You'd Like This Brand

Let me show you what brand reputation looks like.

Have you ever tried to explain a certain type of person

Probably a stereotype

And mentioned what they would wear.

You may have even referred to a specific clothing brand.

Let me show you...

Who am I?

Black TN's
Adidas bumbag
Pit Viper sunglasses

This is the effect of brand reputation.

Here's the thing:

A reputation cannot be bought.

It must be cultivated.

And it's totally invaluable.

It is the driving force of high-value customers

And a brand's ability to shift culture.

Reputation has existed long before TikTok.

Or even MySpace...

And will exist endlessly after.

Because our need to be grouped with other like minded individuals

AKA community

Is built into human nature.

See if this helps:

Market what you want to be known for

More than the product you want people to buy when you're known.

Truly,

Elijah