Sent by Elijah Delporte on

April 13, 2024

To those who struggle with consistency...

Do you struggle with consistency?

You know as a brand leveraging social media you have to post content. But every time you go to post, you come up blank.

Content creation feels more like a chore than anything.

And about those days you DO post... It's discouraging each time to see your content perform poorly.

In fact, it makes you wonder why you are even doing social media in the first place.

The algorithm is a mystery and conforming to it just doesn't feel like your authentic style. This makes it even harder to frequently make content you don't really want to make.

On the latest episode of Street Cred, I speak about exactly this:

As a once content creator for other business for 5 years and a now content creator for my own, I've picked up a thing or two about consistency.

The episode is available to listen now on RSS or via your prefered podcast streaming service.

Major points discussed in the episode:

  1. Consistency is Key: What is the difference between product-focused and brand-focused content, and why maintaining consistency in brand messaging is crucial.
  2. Rewarding Processes: How making content creation rewarding can naturally boost your consistency and results.
  3. Brand vs. Product Focus: Why shifting focus from selling products to engaging with ideas can create more rewarding content and a stronger community.
  4. Quality vs. Quantity: How to balance between striving for perfection and producing enough content to keep your audience engaged.
  5. Building Superfans: How you can leverage consistency to foster a loyal superfan base.

Listen to the latest episode of Street Cred.

Here to help,

Elijah

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