Sent by Elijah Delporte on
December 16, 2023
Yes, it's true...
Some products will do better than others.
Some products will make your brand known.
Some products will give you the financial boost to advance your cause.
But they all amount to not much in the long run.
Because those products will soon be forgotten.
Overturned by the next best thing that comes in.
But wait! The story has a happy ending...
There is a common strand that unites every drop, release, or capsule:
A brand.
At the end of the day,
As long as it's got your brand on it,
There will be the most loyal 20% that
Just.
Show.
Up.
Truly,
Elijah
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